Category: Startups
Building an early-stage startup in India: sharp positioning, products that explain themselves, and a founder-led playbook for your first B2B customers.
How to Get Warm Introductions and Referrals in Indian B2B
How to get warm introductions and referrals in Indian B2B: who to ask, how to ask so it is easy to say yes, and when to time the…
October 10, 2026 · MarketingHow to Get Your First B2B Case Studies and Testimonials in India
How to get your first case studies and testimonials from early B2B customers in India: who to ask, when to ask, and how to make saying yes easy.
October 3, 2026 · MarketingWhat to Post on LinkedIn as a B2B Founder in India (With No Marketing Team)
What to post on LinkedIn as a B2B founder in India: five post types to rotate, a weekly rhythm you can keep, and how to turn comments into…
October 3, 2026 · MarketingHow to Build a B2B Prospect List in India Without Paying for Tools
Build a sharp B2B prospect list in India without paid data tools. How to find the right companies, the right people, and reach them for free, step by…
September 26, 2026 · MarketingHow to Do B2B Marketing as a Founder With No Budget (India)
You cannot buy attention with no ad budget, so you earn it. The founder-led B2B marketing channels that actually work in India: LinkedIn, referrals, communities, and owned search.
September 26, 2026 · MarketingHow to Close Your First B2B Deal in India (and Handle the Objections That Stall It)
How to close your first B2B deal in India: handle the objections that stall it, from multi-stakeholder sign-off to procurement, timing and price.
September 19, 2026 · MarketingHow to Price Your First B2B Deal in India (Without Underpricing)
Most founders price their first B2B deal too low out of fear. A practical guide to pricing your first B2B deal in India without underpricing.
September 19, 2026 · MarketingHow to Book Your First B2B Sales Meetings in India (Before You Hire a Sales Team)
Everyone teaches the sales call. Nobody teaches how to get it. A practical guide to booking your first B2B sales meetings in India as a founder.
November 13, 2025 · StartupsStanford Just Taught AI to Think Again
A Stanford team found an eight-word prompt tweak that unlocks far more creative AI output, with no retraining and no trade-off on accuracy.
June 23, 2025 · StartupsIf You Can’t Explain Your Startup Simply, It Won’t Grow
I thought complexity sounded impressive; it just made people forget my pitch. The simplicity test most founders fail, and how to pass it in one sentence.